A new year, a new beginning?

Revamping or rebranding a company can be a big step in the right direction towards taking your business to the next level. I view companies and brands like living things. They can grow and expand, but can also become sedentary and static. It can be an interesting experience to watch change as it unveils unexpected challenges, but the underlying light shines on new horizons. 

According to a column on Brand Logo Designers' website we tend to think of re-branding as a part of a company’s life cycle. As a room collects dust it also becomes forgotten. Remind your audience that you are committed. When is the time right? If you are seriously contemplating that question, then it is probably now.